Arsenal Lead The Charge To Raise Minimum Ticket Prices On This Day, 29th June 1960

It seems an odd mechanism in the Premier League era but there was a time when the Football League set a minimum ticket price. Under current legislation, it would probably be deemed to be illegal as the clubs would be acting as a cartel. But then this was a time of the maximum wage for footballers.

Setting a minimum ticket price combined with suppressing the salary of players appeared to be a magic formula for club owners to make money. Little wonder that there was militancy brewing in the PFA and within five years, football was on an irreversible course to the Premier League following the successful fight against a salary cap and George Eastham’s triumph in the courts.

Many of us won’t remember a time when football matches weren’t graded. In the 1960s, they were concerned with the entertainment value of the opposition. A decade later, police would be forcing the issue with the rise of hooliganism.

In some respects it is surprising to see Arsenal leading the way but the club had changed since the heady days of the 1930s. The end of the war had seen success taper off and they needed more money to attract players who would be able to return the club to its former glories.

That was some way off yet.

 

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